This Rishon LeZion cafe is a charming place to enjoy a bite to eat and a coffee from the Shani chain of cafes. The new concept for Shani was designed by duo Itzik & Fay of studio Dehab at Work, who aimed to create a "sticky" persona for the brand in order to build up the brand's character.
One of the main features of the slender bakery space is a single oak counter that stretches from the front of the shop to the back, with seating along the opposite wall. The unique experience of the cafe feels more natural and independent rather than harshly branded, which is likely to help build up the brand's presence and inspire further growth.
Traditional Israeli Bakery Branches
This Rishon LeZion Cafe Reveals the Chain's New Concept
Trend Themes
1. Charming Cafe Spaces - Opportunity to design cafe spaces that feel natural and independent, enhancing the brand experience.
2. Building Brand Character - Opportunity to create a 'sticky' persona for brands, fostering customer loyalty and recognition.
3. Enhancing Customer Experience - Opportunity to design unique and engaging spaces that inspire growth and strengthen the brand's presence.
Industry Implications
1. Hospitality - Opportunity for cafes and restaurants to create charming spaces that enhance the dining experience.
2. Retail - Opportunity for brands to build character and loyalty through unique store designs that reflect their values.
3. Interior Design - Opportunity for interior designers to create innovative and engaging retail and hospitality spaces.