Lebron James has collaborated with RIMOWA in the past, and for the duo’s latest team-up they are focusing on producing a chic multi-bottle carrier case inspired by an archival model from the latter’s collection. The completed product features a glossy finish, black leather handles, and RIMOWA's anodized grooved metal on the exterior. Cutouts and specially made cushions within the case allow it to accommodate types of bottles, including red wine and champagne.
A microfiber lining and TSA-friendly clasps and locks provide this case with additional security during air travel. The retail price for the RIMOWA Twelve Bottle Wine Case is $9,900 USD, and it will be made available soon. In honor of the release, Wine Access has produced a unique selection of wines for distribution in accompaniment with the case.
Athlete-Backed Bottle Carriers
Rimowa Teams Up with Lebron James to Develop a 12-Bottle Wine Case
Trend Themes
1. Luxury Wine Carriers - Opportunity to disrupt the high-end wine accessories market by producing more stylish and functional wine carriers.
2. Customizable Bottle Cushions - Innovation opportunity to create customizable bottle cushions, catering to a broader range of bottle sizes and shapes while still providing sufficient protection.
3. Collaboration with Celebrities - Opportunity to collaborate with athletes, celebrities, and prominent figures in different fields, producing unique and exclusive accessory items.
Industry Implications
1. Luxury Goods - Creating luxury wine carriers may be a lucrative business for those working on luxury goods production.
2. Wine and Spirits - Wine and spirits producers can work on producing innovative wine carriers, tapping into the high-end market.
3. Fashion and Sports - An opportunity for fashion and sports industries to collaborate on accessory items like the wine carrier designed by LeBron James and Rimowa.