A new drawstring backpack called the 'Rever' ties in throwback styles with modern design and functionality. The Rever is a contemporary approach to the traditional backpack and eliminates all the pockets and compartments, opting for one main space. The Rever also gets rid of the zipper and relies on a sleek drawstring to open, close and hang off of shoulders. This bag has a retro feel and re-introduces an updated version of the typical drawstring bag.
Meant to target those who travel light, the Rever is perfect for holding the bare essentials, which for most men is a wallet, keys and phone. The exterior is made from water-repellent canvas with leather accents.
Made for the urban explorer, the Rever is sure to be bring along functionality and style on your next big adventure.
Lightweight Urban Backpacks
The Rever's Simple Frame is Perfect for Those Who Travel Light
Trend Themes
1. Minimalist Backpacks - The Rever's simplified design and focus on one main space represents a trend towards minimalist backpacks with fewer compartments and pockets.
2. Throwback Styles - The Rever's retro feel taps into the trend of reintroducing and updating vintage designs.
3. Sleek Drawstring Closures - The Rever's sleek drawstring closure replaces traditional zippers, reflecting a trend towards minimalist and elegant closures.
Industry Implications
1. Fashion Accessories - The lightweight urban backpack trend presents an opportunity for fashion accessories companies to create stylish and functional backpacks for urban explorers.
2. Outdoor Gear - The minimalist backpack trend opens up opportunities for outdoor gear manufacturers to design lightweight and practical backpacks for hikers and adventurers.
3. Travel Essentials - The throwback styles and sleek drawstring closures trend can be leveraged by travel essentials companies to create vintage-inspired bags with modern functionality.