A sure sign that summer is on its way, Sonic has announced the debuted of a brand new slush dubbed the 'Red Bull Summer Edition Strawberry Apricot Slush.'
Continuing its partnership with Red Bull, Sonic has once again teamed up with the energy drink purveyor to create a delicious new drink. The new Red Bull Summer Edition Strawberry Apricot Slush is an exclusive flavor that combines the taste of strawberries and apricots. In addition to the fresh new Slush, Sonic is also bringing back Sonic its classic Red Bull Slush, which is made with a Red Bull Energy Drink that's been hand-mixed with a Sonic Slush.
Both of the Red Bull Slushes are available from participating Sonic locations nationwide now through August 28, 2022.
Energy-Infused Apricot Slushies
Sonic Has a New Red Bull Summer Edition Strawberry Apricot Slush
Trend Themes
1. Energy-infused Slushies - A trend for energy-infused slushies is emerging in the fast food industry with opportunities for incorporating unique flavor combinations.
2. Collaborations with Energy Drink Brands - An emerging trend in the fast food industry is to partner with energy drink brands to create unique beverage offerings.
3. Seasonal Beverage Offerings - Seasonal beverage offerings provide a disruptive innovation opportunity for the fast food industry to drive customer engagement and loyalty.
Industry Implications
1. Fast Food Industry - The fast food industry can capitalize on the emerging trend for energy-infused slushies to offer unique beverage choices to customers.
2. Energy Drink Industry - The energy drink industry can explore opportunities for partnerships with fast food chains to expand their distribution networks.
3. Beverage Industry - The beverage industry can leverage the emerging trend of seasonal beverage offerings to create new revenue streams and attract new customers.