The new Real Madrid jersey released by Adidas in advance of the 2022-23 season aims to push forward a timeless aesthetic by combining the famous and iconic white base with purple trim that harks back to one of the club's most beloved second colors, making for an appropriate way to celebrate the club's 120th anniversary.
Unsurprisingly given Real Madrid's unmatched success on the field over the past decade as well as the last century, it's unsurprising that this jersey boast an array of performance details that include HEAT.RDY technology which keeps players cool. What's more, the jersey also strengthens Real Madrid's credentials as a force for good, seeing as how it's made with recycled materials.
This stunningly clean yet eye-catching Real Madrid jersey is available for purchase on the club's website for a base price of $180, with player names, numbers and trophy badges available to add on for an extra fee.
Pristine Purple-Lined Soccer Jerseys
This Real Madrid Jersey Celebrates 125 Years Of Glory
Trend Themes
1. Purple-accented Apparel - The combination of a timeless aesthetic and unique, retro color schemes present an opportunity for fashion brands to explore new colorways and ultimately create new trends with their clothing.
2. Sustainable Material Design - The use of recycled materials in this Real Madrid jersey creates the opportunity for the sports apparel industry to further integrate eco-friendly design principles into their products while maintaining a high level of performance.
3. Performance-enhanced Sportswear - HEAT.RDY technology incorporated into the Real Madrid jersey presents an opportunity for companies in the sports industry to integrate performance-enhancing technologies into clothing and sportswear.
Industry Implications
1. Fashion - The combination of new color schemes and timeless aesthetics presents a unique opportunity for fashion clothing brands to explore new looks with their lines and create new trends with their apparel.
2. Sportswear - The Real Madrid jersey's sustainable design principles and innovative performance technology present an opportunity for the sportswear industry to focus on creating high-performance, eco-friendly designs.
3. Sports - HEAT.RDY technology incorporated into the Real Madrid jersey presents an opportunity for sports teams in general to integrate technology into their uniforms in order to enhance player performance and comfort.