It's no secret that consumers are shifting their food preferences towards anything natural and healthy, so the Pereg Raw Bars come as a logical next step in the move towards free-from food items. The bars are free of high-fructose corn syrup and refined sugar, while also boasting a lactose-free recipe that makes them a vegan and Kosher certified snack option. The bars are all-natural, have no preservatives or additives and are packed with wholesome energy from premium ingredients that are non-GMO.
Speaking on the new Pereg Raw Bars, CEO of Perege Natural Foods, Gill Schneider explained, "Consumers are trending toward the mantra ‘don’t eat anything you can’t pronounce.' They’re reading the labels, and they’re wary of long lists of ingredients. Now they can choose ‘clean’ snacks made from only a handful of ingredients they know and trust, like organic dates for sweetness and quinoa for crunch."
Raw Ingredient Snack Bars
The Pereg Raw Bars are a Healthy Alternative to Traditional Candy Bars
Trend Themes
1. Shift to Natural and Healthy Snacks - The Pereg Raw Bars align with the consumer preference for natural and healthy snack options, offering a free-from alternative to traditional candy bars.
2. Free-from Food Movement - The Pereg Raw Bars cater to the free-from food movement by being free of high-fructose corn syrup, refined sugar, lactose, and gluten, providing a snack option for individuals with specific dietary requirements or preferences.
3. Clean Label Movement - The Pereg Raw Bars tap into the clean label trend by using simple and recognizable ingredients, appealing to consumers who seek snacks with minimal and transparent ingredient lists.
Industry Implications
1. Snack Food Industry - The Pereg Raw Bars demonstrate opportunities for innovation in the snack food industry by offering a healthier and natural alternative to traditional snack bars.
2. Natural Food and Health Industry - The Pereg Raw Bars contribute to the natural food and health industry by providing a snack option that meets the growing demand for clean, organic, and GMO-free products.
3. Specialty Diets and Allergen-free Industry - The Pereg Raw Bars cater to the specialty diets and allergen-free industry, offering a snack choice that is vegan, Kosher certified, and free from common allergens like lactose and gluten.