Eclectic Seaside Editorials

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The 'Rave New World' Vogue UK Shoot is Surfwear Chic

The 'Rave New World' Vogue UK editorial stars Karmen Pedaru and is featured in the publication's May 2012 issue. The supermodel poses on a sandy beach, sporting a slew of eclectic designer pieces styled by Jane How.

Alasdair McLellan captures Karmen in this lazy summer shoot, showcasing a mix of striking monochromatic and color-enriched images. This carefree and casual portrait series highlights comfortable wardrobe selects from the likes of Yves Saint Laurent, Burberry Prorsum, Stussy and Isabel Marant. These high-end garments are paired with a few of the stylist's own eccentrically vintage favorites.

The 'Rave New World' Vogue UK editorial shines a spotlight on summer styles inspired by a 90s raver aesthetic. From vibrant prints to in-your-face logos, this fashion story is visually vivid.
Trend Themes
1. Eclectic Surfwear - Opportunity for designers to create bold and unconventional surfwear pieces with a mix of vibrant prints and logos.
2. Casual Summer Portraits - Chance for photographers to capture carefree and casual portrait series that highlight comfortable wardrobe selects.
3. 90s Raver Aesthetic - Potential for fashion brands to incorporate the vibrant and bold styles of the 90s raver aesthetic into their collections.
Industry Implications
1. Fashion Photography - Photographers specializing in fashion photography can explore capturing casual summer portraits and eclectic surfwear.
2. Designer Clothing - The fashion industry can embrace the opportunity to create high-end and unconventional surfwear pieces inspired by the 90s raver aesthetic.
3. Editorial Styling - Stylists can experiment with styling bold and vibrant prints, logos, and vintage favorites to create unique looks for photo shoots.

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