Qork has made itself known as an app that puts emphasis on hyper-local interactions. Although app stores are flooded with places to connect with people from absolutely anywhere in the world, Qork puts an emphasis on people much closer to where you are stationed at any given time.
At this year's SXSW, Qork partnered up with Austin blog to become a hub for all SXSW news. At a multi-day event like SXSW where there's so much to see and do, it's easy to become overwhelmed with content. Qork proposes a solution with its curated stream of news, events, parties, sessions and screenings. If there's still too much to choose from at SXSW 2015, the Qork app also helps to connect festival-goers with one another through in-app chat.
Local Socialization Apps
In Partnership with Austin Blogs, Qork is the Ultimate SXSW Guide
Trend Themes
1. Hyperlocal Socialization - Disruptive innovation opportunity: Develop an app that focuses on connecting people in specific, localized areas, fostering community and enhancing local social interactions.
2. Curated Information Streams - Disruptive innovation opportunity: Create a platform that curates and filters news, events, and other content to help users find relevant and personalized information in overwhelming event environments.
3. In-app Social Networking - Disruptive innovation opportunity: Build an app that incorporates in-app chat and networking features to facilitate connections between attendees at large events, increasing engagement and enhancing the overall event experience.
Industry Implications
1. Social Media - Disruptive innovation opportunity: Identify ways to leverage hyperlocal socialization and curated information streams to revolutionize social media platforms and enhance user experiences.
2. Event Management - Disruptive innovation opportunity: Apply the concept of in-app social networking to the event management industry, enabling attendees to connect and engage with each other, leading to more meaningful and memorable event experiences.
3. Local News and Blogging - Disruptive innovation opportunity: Explore partnerships and collaborations between local news outlets and hyperlocal socialization apps to provide real-time and location-based news and updates, creating a more connected and engaged local community.