The PUMA R698 athletic sneakers are a feminine pair of shoes that opt for a quintessential bubblegum pink colorway complete with a sparkly grey sole. The stylish kicks are both feminine and modern opting for a girly print for fall and winter.
Don't let the pastel hue of these shoes fool you, they are designed to be optimal, supportive and durable sneakers for all sorts of sports and exercising activities. The footwear features a wider silhouette coupled with a stylized chunky aesthetic. The upper is made from a mixture of suede and leather-like materials in a subtle coral pink color complete with matching laces. The dark grey glitter sole contrasts the pink upper and gives the shoes a monochromatic effect. These would be great to wear as style pieces or at the gym.
Feminine Bubblegum Sneakers
The PUMA R698 Shoes are Reminiscent of Chewing Gum
Trend Themes
1. Feminine Athletic Sneakers - Disruptive innovation opportunity: Create athletic sneakers with a feminine aesthetic and stylish design.
2. Bubblegum Pink Colorway - Disruptive innovation opportunity: Explore using vibrant, unconventional colors in footwear design to cater to niche markets.
3. Chunky Sole Trend - Disruptive innovation opportunity: Experiment with chunky soles to create a unique and trendy look in footwear.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Merge fashion and sportswear by incorporating stylish designs into athletic footwear.
2. Sportswear - Disruptive innovation opportunity: Develop sportswear products that offer both functionality and fashion-forward designs.
3. Retail - Disruptive innovation opportunity: Offer diverse color options and unconventional styles to appeal to specific customer preferences in the footwear market.