The Uncommon Coffee Roasters offer consumers a conveniently portable and lightweight way to enjoy a premixed coffee drink that is chilled and steeped slowly. This is thanks to the retro packaging that takes inspiration from milk cartons with a cardboard box casing. Inside the cold brew is already includes pre-measured sweeteners, milks and flavors for quick consumption while on-the-go.
Often times cold brew coffee can be found packaged in vintage bottles, but the glass makes the drink heavy and more difficult to carry around. The Uncommon Coffee Roasters offers a smooth slow-steeped coffee that is chilled and flavored with notes of caramel, walnut and chocolate. Consumers can enjoy a Straight plain version, a Half&Half milk and cream blend or a version with Chocolate Milk.
Cartoned Cold Brews
The Uncommon Coffee Roasters Premixed Coffee is Served in Retro Milk Cartons
Trend Themes
1. Portable Cold Brews - The trend of portable cold brews allows consumers to enjoy chilled and flavored coffee drinks on-the-go.
2. Retro Packaging - The trend of using retro packaging like milk cartons provides a nostalgic and eco-friendly alternative to traditional coffee drink containers.
3. Pre-measured Convenience - The trend of pre-measured sweeteners, milks, and flavors in cold brews offers consumers a convenient and hassle-free coffee drinking experience.
Industry Implications
1. Beverage Packaging - The beverage packaging industry has an opportunity to innovate by creating lightweight and eco-friendly packaging options for cold brew and other beverages.
2. Coffee Retail - The coffee retail industry can explore the use of milk carton-inspired packaging to create unique and nostalgic branding for their premixed coffee products.
3. Convenience Food and Beverage - The convenience food and beverage industry can capitalize on the pre-measured convenience trend by developing more pre-packaged and ready-to-drink coffee options for consumers.