There's perhaps no drink that screams summertime like lemonade, which is why fans will be thrilled to hear that Popeyes is pouring a new lineup of Premium Lemonade beverages this summer.
Though the drink drinks may look like any old lemonade, you can expect big lemon flavor when you sip on these premium products. The new Premium Lemonade beverages lineup includes two different flavor options: Premium Classic Lemonade and Premium Strawberry Lemonade. Both are Chilled or Frozen, so you can base your order on how much (or how quickly) you need to cool down.
The new Premium Lemonade beverages can be found at participating Popeyes restaurants nationwide for just a limited time starting on June 24, 2021.
Summer-Ready Lemonade Lineups
Popeyes is Pouring a New Line of Premium Lemonade Beverages
Trend Themes
1. Premium Lemonade Offerings - The trend of offering high-quality, unique lemonade options presents an opportunity for beverage companies to attract summertime customers with innovative flavor combinations and packaging designs.
2. Chilled or Frozen Beverages - As the weather gets warmer, demand for cold, ready-to-drink beverages increases and businesses can meet this demand by providing convenient, on-the-go options that are easy to store and consume in outdoor settings.
3. Seasonal Drink Offerings - Creating limited-time, seasonal drink offerings allows businesses to generate excitement among customers and stay competitive in the beverage industry by regularly introducing new products.
Industry Implications
1. Beverage Industry - Beverage companies can leverage the popularity of summertime lemonade by introducing unique, flavor-packed options that cater to customers seeking refreshing, thirst-quenching beverages.
2. Fast Food Industry - Limited-time drink offerings align with the fast food industry's focus on rotating menus and innovative combinations to generate excitement and retain customer interest.
3. Convenience Store Industry - Convenience stores can meet the demand for chilled beverages by stocking easily accessible, on-the-go options like bottled or canned premium lemonades during the summer months.