This pregnancy app is great for first time and seasoned parents alike. It is a mobile tool that not only provides a tracking system when it comes to taking vitamins and working out, it also helps those expecting to plan, prepare and learn about pregnancies in an easily digestible manner. The pregnancy app is dubbed Glow Nurture.
Glow launched last year as a fertility app to help women get pregnant and the follow up pregnancy app ensures that they stay healthy and informed throughout the second part of that puzzle. So far the company has helped 20,000 women and couples naturally conceive. Jennifer Tye, head of marketing and partnerships, says, "Newly pregnant women are never told, 'Here's what your next nine months will look like in terms of doctor's visits and tests.'" Now they can be.
Pregnancy Preparation Apps
Glow Nurture Helps Parents Plan, Prepare & Learn About Pregnancies
Trend Themes
1. Pregnancy Tracking Apps - There is an opportunity for developing new apps that track and provide information for expectant parents throughout their pregnancy journey.
2. Mobile Health Tools - Developing mobile tools that provide health and wellness information for specific health conditions, like pregnancy, can be a disruptive innovation in the healthcare industry.
3. Personalized Pregnancy Education - Creating personalized and easily digestible educational content for pregnant women can revolutionize the way they prepare and learn about the different stages of pregnancy.
Industry Implications
1. Mobile App Development - The rapid growth of pregnancy apps like Glow Nurture creates opportunities for mobile app developers to innovate and create new tools for expectant parents.
2. Healthcare Technology - The use of mobile apps and digital tools in pregnancy healthcare can disrupt traditional healthcare practices, providing individuals with more accessible and personalized care.
3. Digital Education - The development of personalized and easily accessible digital educational content for pregnancy can disrupt traditional methods of pregnancy education and empower expectant parents with more knowledge.