Preglife is an online app based in Stockholm that allows expecting mothers to track their pregnancy on a weekly basis. As the pregnancy progresses, the platform provides exercises, tips, medical information, and more -- making it the most downloaded pregnancy app in Sweden.
The overall mission of Preglife is to guide new parents whilst also functioning as an accurate information source, leading to the actual delivery. To ensure that the statistics and information are valid and up to date, the software consults a large network of midwives and doctors for relevancy. CEO Tobias Meschke states, "In the coming years we will work hard together in order to become the leading pregnancy and baby application globally."
Pregnancy Tracking Mobile Apps
The Preglife App Helps Expecting Parents Follow the Process
Trend Themes
1. Personalized Pregnancy Tracking - There is an opportunity for app developers to create personalized pregnancy tracking apps that provide tailored information and support to expecting mothers.
2. Integration of Health and Wellness - Apps that integrate health and wellness features, such as exercise routines and nutritional guidance, into pregnancy tracking can offer a holistic approach to women's pregnancy journeys.
3. Collaboration with Healthcare Professionals - Developing apps that collaborate with healthcare professionals, such as midwives and doctors, can ensure the accuracy and relevancy of information provided to expecting parents.
Industry Implications
1. Mobile App Development - Mobile app developers can tap into the growing demand for pregnancy tracking apps by creating innovative and user-friendly solutions.
2. Health and Wellness - The health and wellness industry can explore partnerships with pregnancy tracking apps to offer additional services and products that meet the specific needs of expecting mothers.
3. Telehealth - Telehealth providers can integrate pregnancy tracking features into their platforms, allowing expecting mothers to access medical information and consult professionals remotely.