Panasonic recently announced a new strategic partnership with PodID to enable restaurant guests to pay for their orders at drive-thrus and kiosks using their face. The PopID technology, including the Pop Wallet, will be integrated into Panasonic’s ClearConnect Kiosk to allow restaurants to install the hardware, software, and UI/UX designs needed for self-order restaurant kiosks.
Once guests arrive at a kiosk, they will recognized and shown their previous orders as well as their loyalty account with the specific restaurant. Not only does this increase safety by limiting person-to-person contact, but the software also reduces payment processing costs. Currently, there are a variety of restaurant chains using PopID technology such as CaliBurger, Deli Time, Belcamp, Dairi-O, Plant Power, Port of Subs, and Belcampo, among others.
Facial Recognition Drive-Thrus
Panasonic and PopID Partner to Let Customers Pay with Their Face
Trend Themes
1. Facial Recognition Payments - The integration of facial recognition technology into payment systems enables secure and contactless transactions, reducing processing costs and enhancing customer experience.
2. Self-order Kiosks - The implementation of self-order kiosks in restaurants allows for efficient and personalized ordering experiences, improving customer satisfaction and reducing wait times.
3. Biometric Loyalty Programs - The utilization of biometrics for loyalty programs enables personalized customer recognition and targeted marketing, fostering customer loyalty and engagement.
Industry Implications
1. Fast Food - Fast food chains can integrate facial recognition technology and self-order kiosks to streamline ordering and payment processes, enhancing convenience and reducing operational costs.
2. QSR (quick-service Restaurants) - QSRs can leverage facial recognition payments and self-order kiosks to improve order accuracy, speed up service, and minimize person-to-person interactions, boosting customer satisfaction and safety.
3. Retail - Retail stores can adopt facial recognition and biometric loyalty programs to offer personalized shopping experiences, increase customer retention, and gather valuable customer data for targeted marketing.