Salehe Bembury continues to make waves in the realm of footwear with his newest collaboration alongside Crocs -- the duo reveals the Pollex clogs in three different colorways for the season. The duo goes online to announce its launch date of May 24th with campaign images starring Miguel.
The upcoming colorways include Crocodile, Stratus, and Urchin, which is essentially a neon green palette, a softer lavender, or a tonal white for a crisp and clean option. Similar to the previous launches, the silhouettes are designed with the signature fingerprint inspiration that is true to Bembury. This pattern covers most of the forefoot section for a textural visual and feels and is then rounded out with a co-branded strap.
Fingerprint-Inspired Summer Clogs
Salehe Bembury and Crocs Launch Three Tonal Pollex Clogs
Trend Themes
1. Fingerprint-inspired Footwear - Incorporate unique and eye-catching patterns in footwear design to stand out in the market.
2. Collaborative Product Launches - Partner with well-known brands to increase brand recognition and reach a wider audience.
3. Seasonal Color Palettes - Create limited edition releases with seasonal color options to entice consumers and increase urgency to buy.
Industry Implications
1. Footwear - Innovative designs and collaborations can create buzz and resurgence in a long-standing industry.
2. Fashion - The fashion industry can benefit from trends like unique footwear designs that align with seasonal color palettes.
3. Marketing - Partnering with popular brands and individuals for collaborative product launches can enhance a company's marketing strategy.