The latest Places+Faces Spring/Summer 2019 capsule explores themes that are centered around rave culture, translated through traditional streetwear silhouettes. The capsule is rooted in reflective elements that nod to the '00s, informing the designs with the signature logo typeface in 3M details.
The pieces include hoodies, a selection of crop tops, tracksuits, tees, nylon jackets, and much more. Some of the notable pieces from the new seasonal range include the white, brown, and black reflective sweaters and sweatpants, which boast reflective piping on the sides, rounded out with the label's moniker in a captivating silver. Some of the accessory options include a crossbody bag offered in black, red, blue, and yellow and a tote bag plastered with branding details.
Rave-Inspired Reflective Streetwear
The Places+Faces Spring/Summer 2019 Capsule Boasts 3M Details
Trend Themes
1. Rave-inspired Streetwear - The fusion between rave culture and traditional streetwear silhouettes present an opportunity to create a unique fashion subculture.
2. Reflective Design Elements - Incorporating reflective elements into streetwear design offers a functional feature while tapping into a nostalgic aesthetic that is popular in fashion.
3. Brand-specific 3M Details - Using brand-specific logos in 3M details on reflective streetwear adds a unique and recognizable touch to apparel.
Industry Implications
1. Fashion and Apparel - Fashion and apparel companies can incorporate reflective and 3M design elements to appeal to younger generations seeking functional and nostalgic streetwear.
2. Nightlife and Entertainment - Nightlife and entertainment businesses can collaborate with fashion companies to create a new niche market centered around rave-inspired fashion, creating new revenue streams for both industries.
3. Brand Marketing and Advertising - Marketing and advertising companies can leverage the trend of reflective streetwear to design compelling campaigns for fashion brands with a focus on functional design elements rather than traditional aesthetics.