The 'Pizza in a Bag' pepperoni jerky has been announced as a new snack option that will entice foodies of all kinds who are looking for an unexpectedly tasty treat to pick up. Available for purchase exclusively at Walmart, the jerky has been created by Harley Morenstein who is the creator of the YouTube channel Epic Meal Time.
The pepperoni jerky comes in three flavor options including 'Pepperoni Pizza Style,' 'Supreme Pizza Style' and 'Buffalo Pizza Style,' which are all sold in slice-shaped packages to further drive home the pizza-centric theme.
The 'Pizza in a Bag' pepperoni jerky speaks to the expanding meat snack market that is seeing many consumers seek out products that boast a flavorful profile with high protein to boot.
Pizza-Flavored Jerky Snacks
The Pizza in a Bag Jerky Comes in Three Flavor Options
Trend Themes
1. Pizza-flavored Jerky - Demand for unconventional meat snack options with unique and bold tastes presents an opportunity for companies to offer innovative flavor profiles.
2. Meat Snack Market Expansion - As consumers increasingly turn to high-protein snacks, companies can gain a competitive advantage by focusing on product differentiation and quality ingredients.
3. Youtube Influencer Products - The rise of influencer marketing provides an opportunity for creators with large followings to leverage their fanbase and create successful product lines.
Industry Implications
1. Food and Beverage Manufacturing - Companies can find ways to meet consumer demand for high-protein, flavor-packed snacks through innovative product development and ingredient sourcing.
2. Influencer Marketing - As more YouTube stars turn their followings into product lines, there is an opportunity to create a thriving sub-industry that bridges content creation and commerce.
3. Retail and E-commerce - Online and offline retailers can capitalize on the expanding meat snack market by carrying a range of options that appeal to health-conscious and flavor-seeking consumers.