The new Pilot Flying J Breakfast Burritos have been launched by the brand as an option for consumers who are looking for a satisfying way to fuel up in the morning. Priced at just $4 for two, the burritos come in three varieties including Sausage, Egg and Cheese, Bacon Egg and Cheese and Egg and Cheese, which are all served with a side of creamy red salsa. The flavorful burritos are perfectly portioned for eating with one hand to make them an ideal meal to eat while on the go or out of the house.
The new Pilot Flying J Breakfast Burritos are being offered for free via the brand's recently relaunched app from April 9 to April 14.
Savory Low-Cost Breakfast Meals
The New Pilot Flying J Breakfast Burritos Come in Three Options
Trend Themes
1. Convenient Breakfast Solutions - Opportunity for disruptive innovation in creating more on-the-go breakfast options.
2. Affordable Breakfast Choices - Opportunity for disruptive innovation in developing low-cost breakfast meals.
3. Digitally-integrated Meal Promotions - Opportunity for disruptive innovation in leveraging mobile apps for promotional campaigns.
Industry Implications
1. Quick-service Restaurants - Opportunity for disruptive innovation in expanding breakfast menu options and improving convenience.
2. Food Delivery Services - Opportunity for disruptive innovation in delivering affordable and convenient breakfast meals to customers' doorsteps.
3. Mobile App Development - Opportunity for disruptive innovation in creating integrated mobile apps for meal promotions and customization.