Cloud 9 is a Philadelphia urban farming initiative transforming rooftops into bountiful produce gardens. The non-profit organization was launched in 2012 and aims to continue expanding across the city in order to make gardening accessible and safe for members of the community.
Cloud 9 hopes to simultaneously improve the health and environment of Philadelphia and create room for farming in urban spaces. In order to make this happen, founder Rania Campbell-Cobb must seek out building owners who are interested in experimenting with the methods, while also keeping in mind the buildings must be structurally sound and able to bare the weight of the deep soil.
The Cloud 9 initiative is an inspiring project that shows the popularity of urban farming and gardening initiatives to millennials.
Fruitful Rooftop Gardens
Cloud 9 is an Exciting New Philadelphia Urban Farming Initiative
Trend Themes
1. Urban Agriculture - The trend of urban farming initiatives is increasing worldwide, presenting opportunities for companies to develop new technologies and techniques to support sustainable, accessible and profitable crop production.
2. Rooftop Gardening - The rooftop gardening trend aims to maximize the use of urban space while also contributing to more healthful community living. Entrepreneurs could explore opportunities in supplying garden products and services to support rooftop gardening.
3. Community Gardening - The trend of community gardening provides a unique opportunity for civic engagement and social learning through shared spaces, further inspiring cities to improve policies to support and expand these initiatives.
Industry Implications
1. Agriculture - The agriculture industry should explore options to develop new technologies and sustainable production systems to meet the needs of emerging urban farming initiatives.
2. Building and Construction - The building and construction industry could explore opportunities to develop sustainable building materials, innovative roofing designs, and modular green wall systems for urban agriculture.
3. Food Retail - Food retail companies could extend their reach by partnering with urban agriculture initiatives, facilitating a 'grown-local' movement, and promoting fresh, locally-sourced produce in urban centers.