Americana-Themed Fall Fashion

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Perry Ellis Launches a New Capsule of Collegiate Apparel for FW22

American heritage fashion label Perry Ellis introduces a new collection of apparel designed for the Fall/Winter 2022 season. It stems from the themes of outdoor nature and urban city spaces that are true to the Americana theme. The brand delivers sporty items as well as wool overcoats, bottoms, tops, tracksuits, as well as accessories.

The brand unveils bold knitwear items that are reimagined to include the American flag and recycled cotton denim in blue and white stripes. The seasonal range also has bomber jackets that are made with sleek fabric treatment. The capsule has a white and red logo tracksuit with a hood, fleece zipped jacket, bucket hats with insignia details, beanies, and oversized tote bags.
Trend Themes
1. American Heritage Fashion - Opportunity for brands to incorporate traditional Americana elements into their fall/winter collections.
2. Recycled Materials - An avenue for sustainable fashion companies to utilize recycled materials while still incorporating classic American style.
3. Athleisure Wear - Continued trend for brands to offer comfortable yet fashionable sportswear for everyday wear.
Industry Implications
1. Fashion Industry - Opportunity for fashion designers and brands to incorporate American heritage elements into their upcoming fall/winter collections.
2. Sustainable Fashion - Opportunity for sustainable fashion companies to capitalize on incorporating recycled materials into their collections while offering classic American style options.
3. Sportswear Industry - Trend towards more sporty and athleisure wear options for consumers looking for clothing that is comfortable yet still fashionable.

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