The Tim Hortons Peppermint beverages are arriving as part of the brand's 2022 holiday menu to provide patrons with a decidedly minty option to try out.
The drinks include the Peppermint Mocha Iced Capp, Peppermint Hot Chocolate, Peppermint Mocha Latte and the Peppermint Mocha Cream Cold Brew. The drinks offer a new take on some classic varieties, which positions them well for patrons who might otherwise be weary to try out a different refreshment. The Peppermint Mocha Latte comes either hot or iced to support those with a penchant for cold coffee.
The Tim Hortons Peppermint beverages are launching alongside a promotion where members of the Tims Rewards program can order a Peppermint Mocha Iced Capp for just $1 now through December 12, 2022.
Minty Festive Cafe Drinks
The Tim Hortons Peppermint Beverages are Launching for the Holidays
Trend Themes
1. Festive Beverage Offerings - Other brands can explore launching limited edition holiday-themed beverages to capitalize on seasonal excitement.
2. Refreshed Classic Varieties - Brands can create variations of classic beverages by adding unique flavors and ingredients to provide new experiences to their customers.
3. Promotion-driven Launches - Brands can create incentivized promotions in order to excite and retain customers while simultaneously promoting their latest offerings.
Industry Implications
1. Food and Beverage - Brands within this industry could continue to innovate on their menu items to remain competitive.
2. Retail - Retailers could explore cross-promotion with food and beverage brands to drive foot traffic during the holiday season.
3. Marketing and Advertising - Marketing firms can offer creative promotional strategies to help increase customer engagement and sales for brands' new offerings.