Handel's Homemade Ice Cream Handel's Peanut Butter and Jelly flavor has been created by the brand as the perfect back-to-school frozen treat for consumers to enjoy this fall. The ice cream starts off with peanut butter ice cream infused with a strawberry ripple and pieces of shortcake throughout to give it a sweet, creamy and nutty profile. The ice cream is arriving now at the brand's participating locations where patrons can enjoy it in a cone, dish or takeout in a pint, but will only be on offer through the end of September.
CEO Jennifer Schuler spoke on the Handel's Homemade Ice Cream Handel's Peanut Butter and Jelly flavor saying, "Certain foods strike up strong childhood memories, and our new Peanut Butter and Jelly Ice Cream captures that nostalgia in every scoop. We love to innovate by reinventing timeless classics, a tradition we’ve upheld throughout our nearly 80-year history. Now more than ever, guests seek familiar, indulgent flavors with a modern twist. Our new flavor offers a universal appeal that sparks kids’ imagination while rekindling fond school day memories for parents and grandparents."
Sandwich-Flavored Ice Creams
Handel's Peanut Butter and Jelly Flavor is Creamy, Sweet and Nutty
Trend Themes
1. Nostalgic Food Products - Combining beloved childhood flavors with modern recipes, nostalgic food products tap into consumer sentimentality, rekindling cherished memories while offering contemporary experiences.
2. Limited-time Offerings - Creating a sense of urgency and exclusivity, limited-time offerings drive consumer interest and engagement, boosting seasonal sales and encouraging repeat visits.
3. Fusion Desserts - Blending elements from traditional savory and sweet dishes, fusion desserts deliver unique and unexpected flavor profiles that captivate adventurous palates.
Industry Implications
1. Frozen Desserts - Constant innovation within the frozen desserts industry presents opportunities for new flavor combinations that resonate emotionally with diverse age groups.
2. Child-oriented Food Products - Developing food products that appeal to children while invoking nostalgia among adults allows for cross-generational marketing and increased family-centric consumption.
3. Retail Food Service - Seasonal and limited-edition flavors in retail food service settings encourage short-term boosts in foot traffic and create memorable brand experiences.