This collection of Christmas cards is from a really cool festive post written by a Star Wars uber geek that features images of the actual greeting cards sent to the lucky people on the LucasFilm Holiday Card List.
The LucasFilm tradition of creating special holiday greeting cards dates back over 30 years. The pop-up Stormtroopers card is seriously cool. There's no word yet on LucasFilm's holiday card design for 2008.
Implications - Consumers are always willing to embrace products that are nostalgia-inducing as they remind them of pleasant past experiences. For this reason, they seek products that make reference to notable elements of pop culture. Companies can successfully market to their desired demographics by incorporating age-appropriate references into their product designs.
Star Wars Holiday Cards
Vintage Season's Greetings from George Lucas
Trend Themes
1. Nostalgic Pop Culture References - As consumers seek products that remind them of pleasant past experiences, there is a rising trend towards incorporating age-appropriate references into product designs.
2. Personalized Holiday Greeting Cards - As people seek to add a personal touch to their holiday greetings, there is a trend towards creating custom and personalized versions of holiday greeting cards.
3. Vintage Holiday Designs - As nostalgia continues to be a popular theme, there is a trend towards incorporating vintage holiday designs into modern products and marketing campaigns.
Industry Implications
1. Greeting Card Industry - There is an opportunity for greeting card companies to offer customizable and personalized holiday greeting cards to meet the demand of consumers looking for a personal touch in their holiday greetings.
2. Pop Culture Merchandise Industry - There is an opportunity for pop culture merchandise companies to incorporate popular nostalgic themes into their product designs to appeal to consumers seeking a connection to their past experiences.
3. Marketing Industry - There is an opportunity for marketers to incorporate popular vintage holiday designs and themes into modern campaigns to capitalize on the nostalgia trend and appeal to consumers' emotions and memories.