For some time now, goat, soy and almond milk have proven sufficient alternatives to the real thing and yet it can be almost universally agreed that none of them actually taste like milk. Now that's all about to change thanks to the creation of Ripple, a pea-based milk that taste eerily similar to cow's milk.
The brainchild of Adam Lowry for Ripple Foods who wanted to address the unsustainability of milk production. Creamy and sweet, pea-based milk tastes good while also providing a healthier and eco-friendly option to regular milk. Fast Co Exist reports, "Ripple has calculated that its milk takes 96% less water to make than almond milk, 99% less than dairy milk, and 76% less than soy milk. The carbon footprint is 93% smaller than dairy."
Pea-Based Milks
Ripple by Method is a Nondairy Alternative That Tastes Like Its from Cows
Trend Themes
1. Pea-based Milk - Opportunity for disruptive innovation in the dairy alternative market with creamy and sustainable pea-based milk that tastes like cow's milk.
2. Eco-friendly Options - Opportunity for disruptive innovation in the food and beverage industry with the development of healthier and environmentally-friendly alternatives to traditional products.
3. Sustainability in Dairy - Opportunity for disruptive innovation in the dairy industry by creating sustainable and water-efficient milk production methods like pea-based milk.
Industry Implications
1. Food and Beverage - Opportunity for disruptive innovation in the food and beverage industry with the development of healthier and environmentally-friendly alternatives.
2. Dairy Alternatives - Opportunity for disruptive innovation in the dairy alternative market with the introduction of pea-based milk as a sustainable and tasty option.
3. Sustainable Agriculture - Opportunity for disruptive innovation in the agricultural industry by promoting sustainable and water-efficient methods of milk production.