Models Benoni Loos and Paul Ferens star in the Paul Davis Fall/Winter 2014 ad campaign. This metropolitan image series is lensed by photographer Clemens Porikys who captures the model stars on the gorgeous streets of Paris.
The latest menswear collection from Paul Davis "paints a portrait of an optimistic and daring Paris in the 1930s, a time when the city was taking chances with art and design." This elegant campaign boasts gorgeous Louvre and Eiffel tower scenes and features styling by Steffa Superheilig. Steffa dresses models Benoni and Paul in a range of jewel-toned suit sets and sophisticated coat garments that are tailored to perfection.
This menswear collection's sharp edges are juxtaposed against its soft elements, creating a balance of modernity and classic sophistication.
Luxe Parisian Advertorials
The Paul Davis Fall/Winter 2014 Campaign Embodies Classic Elegance
Trend Themes
1. Optimistic Parisian Menswear - Opportunity for brands to create menswear collections inspired by the optimism and daring style of 1930s Paris.
2. Jewel-toned Suit Sets - A trend in men's fashion towards jewel-toned suit sets that exude sophistication and elegance.
3. Balancing Modernity and Classic Sophistication - Brands can explore ways to combine modern elements with classic sophistication in their designs, creating a unique and appealing aesthetic.
Industry Implications
1. Menswear Fashion - Fashion brands have the opportunity to tap into the demand for optimistic and daring menswear collections inspired by 1930s Paris.
2. Photography - Photographers can use Paris as a backdrop to capture the juxtaposition of sharp edges and soft elements, creating visually stunning campaigns.
3. Styling and Tailoring - Stylists and tailors can explore the trend of jewel-toned suit sets and incorporate this sophisticated look into their services for clients.