Seventh Man's "Mix It Up and Look Sharp" fashion story captures a range of minimalist menswear looks that are displayed in a fresh palette of soft neutrals and subtle pastels. Nude, pink and turquoise hues adorn loose-fitting coats, collared shirts and casual tees that are effortlessly elegant.
The publication's fashion editor KK Obi hand-picks the editorial's minimalist wardrobe staples that are modelled by Ben Crank and Jake Love. The dynamic duo poses together for an image set by photographer Alistair Strong who captures them amidst a bright studio setting.
The "Mix it Up and Look Sharp" editorial for Seventh Man shines a light on modern silhouettes and cuts from a number of recognized labels. The fashion story includes looks from Agi and Sam and Z Zegna among others.
Pastel Minimalism Portraits
Seventh Man's Mix It Up and Look Sharp Editorial Embraces Cool Tones
Trend Themes
1. Minimalist Fashion - Disruptive innovation opportunity: Develop sustainable and ethically produced minimalist fashion brands in soft neutrals and subtle pastels.
2. Pastel Color Palettes - Disruptive innovation opportunity: Create eco-friendly and non-toxic paint and dye products for the use of pastel color palettes in various industries.
3. Studio Photography - Disruptive innovation opportunity: Design AI-powered photography assistants to enhance the efficiency and creativity of studio photographers.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce virtual try-on technology and personalized styling recommendations for online fashion retailers.
2. Design - Disruptive innovation opportunity: Develop minimalist and sustainable home decor products to cater to the growing demand for minimalism.
3. Photography - Disruptive innovation opportunity: Build advanced image editing and retouching software that automates tedious tasks for professional photographers.