Major brands are beginning to eliminate the extra unhealthy ingredients in their products to make them more applicable for consumers who are looking to avoid them as seen with the new Otis Spunkmeyer Grab-N-Go 'No Funky Stuff' Snacks. The snacks include the Chocolate Chunk Cookie, Iced Lemon Loaf Cakes, Cinnamon Crumb Loaf Cake and Mini Brownie Bites with each one free from artificial colors, flavors, high fructose corn syrup and even partially hydrogenated oils. This makes them a better option to pick up for a treat over other items that are made with these ingredients right at the top of the list.
The Otis Spunkmeyer Grab-N-Go 'No Funky Stuff' Snacks are set to be available nationwide now and comes in unison with the brand's 40th anniversary.
Free-From Snack Lineups
The Otis Spunkmeyer Grab-N-Go 'No Funky Stuff' Snacks are Tasty
Trend Themes
1. Clean Snack Products - Brands are removing unhealthy ingredients from their snacks to cater to consumers looking for cleaner food options.
2. Elimination of Artificial Ingredients - Snack brands are focusing on removing artificial colors, flavors, and high fructose corn syrup from their products.
3. Transparency in Snack Ingredients - Consumers are demanding snacks that are free from partially hydrogenated oils and are made with transparent ingredients.
Industry Implications
1. Snack Food Industry - The snack food industry has an opportunity to develop and promote clean, healthy snack options for health-conscious consumers.
2. Confectionery Industry - Confectionery brands can innovate by creating sweet treats that are free from artificial ingredients and unhealthy additives.
3. Food Manufacturing Industry - Food manufacturers can capitalize on the demand for clean snacks by producing products without artificial colors, flavors, and unhealthy additives.