The winter season is quickly approaching, and with it comes the much-dreaded cold weather and lack of exposure to the sun -- luckily, Pizza Hut has arrived with the Original Pan Weighted Blanket to help keep consumers equal parts calm and warm this winter season.
As the temperatures drop, most consumers begin to turn to simple pleasures to bring them joy. Cozy blankets and comfort food are the perfect combination, so it's no surprise these two brands teamed up for this unique collaboration. The weighted blanket sits at 15 pounds and boasts an image that's reminiscent of a giant cheesy pizza. Arriving just in time for the holiday season, this blanket retails for $150 while supplies last.
Pizza-Branded Weighted Blankets
The Original Pan Weighted Blanket is a Pizza Hut Collaboration
Trend Themes
1. Collaborative Products - The collaboration between Pizza Hut and the weighted blanket industry presents an opportunity for other brands to create unique collaborative products.
2. Branded Lifestyle Goods - The introduction of the Pizza Hut branded weighted blanket suggests a trend in which well-known brands venture into different lifestyle product categories to engage with consumers.
3. Novelty Home Accessories - The popularity of the Pizza Hut weighted blanket signifies a trend in which consumers are seeking novelty and unique home accessories to enhance their living spaces.
Industry Implications
1. Food Industry - The collaboration between Pizza Hut and the weighted blanket industry opens up opportunities for food brands to explore partnerships with lifestyle product manufacturers.
2. Home Goods Industry - The success of the Pizza Hut branded weighted blanket suggests a potential market for other home goods companies to create novelty and themed products to appeal to consumers.
3. Consumer Goods Industry - The demand for branded lifestyle products, as exemplified by the Pizza Hut weighted blanket, presents an opportunity for consumer goods companies to expand into new product categories.