Trader Joe's is spreading holiday cheer with the release of a new wintertime party snack dubbed 'Organic Taralli and Friends Crackers.'
For those unfamiliar, Taralli is a 15th-century snack that hails from Southern Italy. The snack has a distinctive curlicue shape, but they're just as savory and crunchy as a mini pretzel. "Charming in their simplicity, they have a satisfying, breadstick-like texture, and mild, but habit-forming, flavor profile that’s accented by just a touch of olive oil and salt," Trader Joe's explains. The ring-shaped Tarall is also paired with multigrain rustichelle, savory, onion-flavored tocchetti, and twisty trecce – the aforementioned "friends" in the product's name.
As for serving, Trader Joe's says its Organic Taralli and Friends Crackers is best enjoyed with wine and an hors d’oeuvre spread.
Crunchy Wintertime Party Snacks
Trader Joe's Organic Taralli and Friends Crackers Has Arrived
Trend Themes
1. Organic Snacks Trend - Trader Joe's new Organic Taralli and Friends Crackers follows the surging trend in organic snacks market.
2. Global Fusion Cuisine Trend - Trader Joe's new Taralli crackers and its mix of Italian and Southern US cuisine inspires an opportunity for food companies to experiment with new global fusion cuisine.
3. Innovative Packaging Trend - Trader Joe's unique packaging for Taralli crackers inspire an opportunity to innovate the packaging and design of snack foods.
Industry Implications
1. Food and Beverage Industry - The new release of Trader Joe's Organic Taralli and Friends Crackers presents an opportunity for growth in the snacks sector of the food and beverage industry.
2. Organic Foods Industry - Trader Joe's new Organic crackers presents opportunities for organic food companies to create new variations of traditional snacks with new ingredients.
3. Packaging and Design Industry - Trader Joe's innovatively designed packaging can provide a new trend for the snack packaging industry.