The Once dating app aims to bring traditional modes of dating back, by handpicking compatible singles. Once a day, each app user will be given a match who has been specially selected for each person. Based on the profiles and information given by users who signed up for the app, singles have the chance to connect with someone and possibly go on a date with them.
Matches are chosen based on a criteria including interests, looks and personal preferences. Each day, a different match or 'date' is chosen, which a user can either accept or decline. Rather than scrolling through profiles, or swiping left or right, the Once dating app provides a more streamlined dating service that essentially organizes daily blind dates for you. The UK-based app has also launched in France and has already gained quite a following.
Handpicked Dating Apps
The 'Once' Dating App Uses Real People to Connect Compatible Singles
Trend Themes
1. Handpicked Matches - Using real people to handpick compatible singles for a more personalized dating experience.
2. Streamlined Dating - Providing a more efficient dating service by organizing daily blind dates instead of relying on profile scrolling.
3. Localized Dating Services - Expanding dating apps to different countries to cater to unique cultural preferences and interests.
Industry Implications
1. Online Dating - There is an opportunity for online dating platforms to incorporate handpicked matches for a more personalized approach.
2. Technology - Creating innovative algorithms and user interfaces that streamline the dating experience.
3. Market Expansion - Developing localized dating services to cater to different markets and cultural preferences.