TOUS les JOURS is getting into the bread game in a big way with the launch of two new plant-based breads: a Multi-Grain Loaf and a Olive Basil Loaf.
TOUS les JOURS is a French-Asian bakery café chain that specialized in gourmet cakes, pastries, and desserts. Now the chain is adding some delicious bread selections to its permanent menu. The new Multi-Grain Loaf and Olive Basil Loaf are both made with plant-based ingredients to provide consumers with an animal product-free option. Despite the lack of animal products, both breads boast a soft, pillowy consistency. As Sue Han, Marketing Manager for TOUS les JOURS explains, "As plant-based offerings continue to grow in popularity and expand throughout the United States, we are extremely proud to be one of the first bakery chains to offer our customers flavorful plant-based bread options that maintain our popular fluffy texture."
The Multi-Grain Loaf also comes with a distinctive nutty flavor, while the Olive Basil Loaf boasts savory and aromatic notes.
Plant-Based Olive Breads
TOUS les JOURS Now Offers a Multi-Grain Loaf and Olive Basil Loaf
Trend Themes
1. Plant-based Bread - Opportunity for bakeries and foodservice companies to tap into the growing demand for plant-based bread options.
2. Flavorful Alternative - Opportunity to develop and market breads with unique flavors, such as nutty or savory and aromatic, to cater to consumers looking for variety in plant-based options.
3. Texture Innovation - Opportunity to create plant-based breads with a soft, pillowy consistency, offering an alternative texture to traditional breads.
Industry Implications
1. Bakery - The bakery industry can explore the development of plant-based breads to cater to changing consumer preferences.
2. Foodservice - Foodservice companies can incorporate plant-based bread options into their menus to attract and satisfy customers looking for animal product-free options.
3. Specialty Foods - Opportunity for specialty food producers to create unique and flavorful plant-based breads to appeal to niche markets and health-conscious consumers.