The 'My Deer' collection of deer sculptures was inspired by Frederique Morrell's dismay that, after her grandmother's death, her needlework was set to be tossed in the trash. To save them, she found alternative artistic uses for the pieces and the results are stunning.
The range of deers (think Cow Parade with antlers) and trophy heads are stunning statement pieces. There are also more practical pieces such as footstools, poufs and bags.
Implications - Incorporating nature into the home is something many urbanites take interest in. People are looking to incorporate natural imagery -- plants, animals, earthy tones -- into their every day lives. Businesses can find opportunities by incorporating naturalistic designs into their offerings and marketing campaigns.
Needlepoint 10-Point Bucks
‘My Deer' Sculptures Are Made from Rescued Textiles
Trend Themes
1. Nature-inspired Home Decor - Businesses could disrupt the home decor industry by incorporating naturalistic designs into their offerings and marketing campaigns.
2. Upcycled Textile Art - An industry for upcycling textiles could disrupt the art world creating stunning and unique pieces while also being environmentally conscious.
3. Sustainable Fashion Accessories - An industry of sustainable fashion could be built around upcycling materials to create statement pieces of high quality and style.
Industry Implications
1. Home Decor - Nature-inspired designs could disrupt the home decor industry by providing a new perspective for designs.
2. Textile Art - Upcycling textiles could disrupt the art world by providing unique and eco-friendly sculpture pieces.
3. Fashion Accessories - Sustainable fashion could create a new industry for fashion lovers who wish to make a difference by using sustainable fashion accessories.