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The Air Jordan 2 OG Chicago Colorway Drops for the Fall

Jordan Brand introduces the latest Air Jordan 2 OG Chicago colorway palette to join the roster, bringing a retro element once again. It takes on the same design language as the original drop that took place in 1986, and this time around, it gets a Holiday 2022 update.

The colors fuse together Varsity Red with black and white. In terms of the construction, the upper is made from a blend of both smooth and textured lizard skin-like leather materials in white. It is then accented with touches of black and red by the back side of the shoe. Branding details are applied in the form of the Wings emblem by the tongue before being rounded out by matching sock lining and black laces.
Trend Themes
1. Retro Sneaker Colorways - Businesses in the footwear industry can explore creating footwear that pays homage to past styles with nostalgic colorways such as the Air Jordan 2 OG Chicago.
2. Texture Play - Opportunities for innovation exist for designers to experiment with mixing various textures and materials, such as in the blend of smooth and lizard skin-like leather in the Air Jordan 2 OG Chicago colorway.
3. Limited Edition Drops - Businesses in the sneaker industry can create hype by releasing limited edition sneakers in unique colorways or designs, such as Jordan Brand's Air Jordan 2 OG Chicago for Holiday 2022.
Industry Implications
1. Footwear - The footwear industry can leverage the popularity of retro styles, textured materials, and limited edition drops to create new and innovative products for consumers.
2. Fashion - Incorporating retro colors and textures into other fashion sectors such as clothing and accessories could attract consumers looking for nostalgic and unique fashion pieces.
3. Collectibles - Sneaker collectors and enthusiasts are always on the lookout for rare and unique additions to their collection, making limited edition drops like the Air Jordan 2 OG Chicago valuable commodities in the collectibles industry.

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