Personalized Spread Packaging

At Selfridges You Can Get Your Name Written on Nutella Jars

Similar to the Share a Coke campaign, you can now get Nutella jars personalized with your name on it. If you live in London or near a Selfridges, you can order a customized jar of Nutella as a gift (for either a loved one or yourself, no one is judging). Unfortunately online ordering is not available, but for UK-based Nutella lovers this will truly be a treat.

Interested parties must call Selfridges to place an order or visit any Selfridges Foodhall in person. The personalized Nutella jars are ideal for fans of the chocolate hazelnut spread. If you know lots of these sorts of people (then again, who doesn't like Nutella?) there is your holiday shopping done.
Trend Themes
1. Personalized Food Packaging - Personalized packaging encourages customers to purchase products, potentially increasing brand loyalty and brand awareness.
2. Gift Personalization - Offering personalized gifts can be a unique selling point for companies and increase customer satisfaction.
3. In-store Personalization - Offering personalized products in-store can create a unique shopping experience for customers, potentially increasing foot traffic and sales.
Industry Implications
1. Food and Beverage - The food and beverage industry can benefit from offering personalized packaging options to increase customer engagement and product sales.
2. Retail - Retailers can boost in-store foot traffic and sales by offering personalized products and creating unique shopping experiences for customers.
3. Giftware - The giftware industry can benefit from offering personalized products as a way to stand out in a crowded market and increase customer loyalty.

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