NOAH and PUMA work in collaboration and have been merging their expertise together with a highlight on a new tracksuit. This breaches into the realm of luxe tailoring for the brands and this also simultaneously marks the third time that the two brands are working together.
The latest collection dials in on the idea of suiting with a spotlight on the suit priced at $2,000. It is comprised of a made-in-Italy blazer and trousers to match. This is made with inspiration from PUMA's T7, which is its tracksuit that was first launched in 1967. Brendon Babenzien's NOAH took the relaxed and boxy silhouette of the T7 and turned it into a formal two-piece design that is made from a luxe blend of wool and cashmere, lined with Super PUMA jacquard.
Tailored Elevated Luxe Tracksuits
NOAH and PUMA Join Forces on a New Sleek Tracksuit Design
Trend Themes
1. Luxe Tailoring Trends - The collaboration between NOAH and PUMA brings a new focus on luxe tailoring, with the introduction of a $2,000 made-in-Italy blazer and trousers set.
2. Formal Tracksuit Designs - NOAH's reinterpretation of PUMA's T7 tracksuit takes the relaxed and boxy silhouette and transforms it into a formal two-piece design, crafted from a luxurious blend of wool and cashmere.
3. Cross-industry Collaborations - The ongoing partnership between NOAH and PUMA showcases the potential of cross-industry collaborations to create innovative and high-end tracksuit designs.
Industry Implications
1. Fashion Industry - The collaboration between NOAH and PUMA introduces new trends in luxe tailoring, offering a high-end tracksuit design for fashion-forward consumers.
2. Sportswear Industry - NOAH's reinterpretation of PUMA's T7 tracksuit presents a disruptive opportunity for the sportswear industry to expand into formalwear while maintaining comfort and functionality.
3. Textile Industry - The production of NOAH and PUMA's luxe tracksuit, made from a blend of wool and cashmere, highlights innovative opportunities in the textile industry for creating high-quality and luxurious fabrics.