The Nike Adapt Auto Max sneaker is a futuristic footwear style that highlights an array of high-tech features to provide wearers with a customized fit that meets their needs for comfort and personalization.
Priced at $400, the sneakers are outfitted with the FitAdapt technology that features power laces that can be set to the perfect tension; users can change up the fit directly from their smartphone or Apple Watch as they go. Users can also take advantage of manual controls on the side of the sneaker to make changes without the need for a smart device to maximize capabilities for wearers.
The Nike Adapt Auto Max sneaker can also be set to respond to changes with a voice assistant to change up the fit or indicator color with a simple spoken command.
Powered Custom-Fit Sneakers
The Nike Adapt Auto Max Sneaker Has FitAdapt Technology
Trend Themes
1. Fitadapt Technology - The development of FitAdapt technology for footwear customization presents opportunities for further innovation in smart footwear.
2. Power Laces - Power laces technology advancement allows for integrated wearable tech and automation in footwear creating opportunities for connected devices.
3. Voice Assistant Integration - The integration of voice assistant in footwear technology will change the way users interact with their shoes and present opportunities for further innovation.
Industry Implications
1. Footwear - FitAdapt technology and power laces advancements create disruptive innovation opportunities for footwear manufacturing companies to integrate automation and smart features in their products.
2. Wearable Technology - Power laces and voice assistant integration in footwear creates opportunities for the wearable technology industry to expand the range of smart devices to include footwear devices.
3. Smart Home Technology - The integration of voice assistant capabilities in footwear technology presents an opportunity for the smart home technology industry to expand their reach into a new avenue of connected devices.