These images are from Ocean Drive Magazine's July/August 2009 issue, in which photographer Nicole Trunfio captures some seriously hot beachwear. My favorite image from the set is the first one in the gallery above, in which the model is dressed in a puffy bolero jacket and a high-waisted bikini bottom. What a great combination!
We've seen a resurgence in bolero jackets and high-waisted fashions. Check out some features that focus on these themes below.
Implications - Consumers are constantly looking backwards to see what influence they can get from the past designs. By modernizing retro fashion, a whole new design aesthetic can be created. Designers and marketers can attract more people to their designs and products by expanding on past creations and recreating them for the modern shopper.
Boleros With Bathing Suits
Nicole Trunfio Captures Retro Chic for Ocean Drive July/August 2009
Trend Themes
1. Resurgence in Bolero Jackets - Opportunity for designers to modernize retro fashion and attract more consumers.
2. High-waisted Fashions - Chance for marketers to capitalize on the popularity of high-waisted styles and create new design aesthetics.
3. Retro-inspired Beachwear - Potential for designers to tap into the nostalgia market by recreating past designs for the modern shopper.
Industry Implications
1. Fashion Industry - Fashion designers can seize the opportunity to capitalize on the resurgence of bolero jackets and high-waisted fashions.
2. Retail Industry - Marketers can attract more consumers by incorporating retro-inspired beachwear into their product offerings.
3. Photography Industry - Photographers can showcase retro-inspired beachwear in their portfolios and cater to the demand for nostalgia.