Summer is s'mores season and the pizza chain Pieology is embracing the classic campfire treat by introducing new S’mores Cookies.
Just as the name suggests, Pieology's new S’mores Cookies are essentially the classic campfire combo of chocolate, marshmallows, and graham crackers all combined in cookie form. More specifically, the cookies are made from a chocolate cookie dough that's loaded with extra chocolate crunches, Hershey’s Mini Kisses, marshmallows, and graham cracker pieces. The result is a rich chocolatey cookie, with the bonus crunch of graham crackers. Best of all, the cookies are baked fresh daily so the texture is perfectly chewy.
The new S’mores Cookie can be found at participating Pieology locations for a limited time for a suggested price of $2.49 (through prices may vary by location).
Gooey S’mores Cookies
Pieology Has New S’mores Cookies for Summer 2021
Trend Themes
1. Campfire Treat-inspired Desserts - Food companies can create new dessert products inspired by classic campfire treats like s'mores cookies to appeal to consumers' nostalgic taste buds.
2. Exotic Cookie Dough - Innovation can occur in bakery businesses by creating unique cookie dough flavors that incorporate different ingredients to surprise customers, like the chocolate cookie dough used in Pieology's S'mores Cookies.
3. Fresh-baked Daily Products - Retail food service businesses can differentiate from competitors by offering fresh-baked daily products, providing customers with high quality and tasty options like Pieology's S'mores Cookies.
Industry Implications
1. Food and Beverage - Food and beverage companies can take inspiration from Pieology's S'mores Cookies to create new dessert product line-ups.
2. Bakery - Bakery industry can innovate by incorporating unique flavors to cookie dough, offering customers unique and delicious treats.
3. Retail - Retail food service businesses can attract customers and increase competitiveness by offering daily fresh-baked products like Pieology's S'mores Cookies.