Clumb is kicking off 2024 in a tasty way with the debut of a new Skillet Cookie.
While skillet cookies are usually served piping hot in a heavy cast iron pan, Crumbl's version is a little different. Crumbl's new Skillet Cookie features a warm and gooey semi-sweet chocolate chip cookie dough base, filled with a scoop of soft vanilla bean mousse. The whole thing is then finished with a drizzle of semi-sweet chocolate. The idea is to recreate the classic skillet cookie experience, but in a smaller format.
The new Skillet Cookie will be available for the week ending on January 6, 2024, alongside other tasty offerings like the Blueberry Muffin Cookie, Galaxy Brownie Cookie, Mallow Sandwich Cookie Featuring Oreo, Confetti Milkshake Cookie, and classic Milk Chocolate Chip Cookie.
Chocolate Chip Skillet Cookies
Crumbl is Kicking Off 2024 with a New Skillet Cookie
Trend Themes
1. Skillet Cookie Experience - A smaller format of warm and gooey semi-sweet chocolate chip cookie dough base, filled with soft vanilla bean mousse, and finished with a drizzle of semi-sweet chocolate.
2. Variety of Cookie Offerings - A range of tasty options such as Blueberry Muffin Cookie, Galaxy Brownie Cookie, Mallow Sandwich Cookie Featuring Oreo, Confetti Milkshake Cookie, and classic Milk Chocolate Chip Cookie.
3. Limited-time Menu Item - The new Skillet Cookie will only be available for a week ending on January 6, 2024.
Industry Implications
1. Bakery - The bakery industry can explore adding smaller format skillet cookie options to their menu for a unique dessert experience.
2. Food Delivery - Food delivery services can collaborate with Crumbl to offer the new Skillet Cookie and the variety of other tasty offerings to their customers.
3. Casual Dining - Casual dining restaurants can consider incorporating limited-time menu items like the new Skillet Cookie to attract customers and create excitement.