The New Balance Project by Hayoung Jung uses project mapping to trace a transforming line of light on a pair of retro New Balance sneaks. The result is a pop-culture clad clip that touches on the old-school, the new school, the techies and the b-boys.
Set to super funky music, the New Balance Project is sure to cause quite the commotion amongst the blogosphere. Check out the clip in the attached video to get a one-up on your Internet hipster friends.
Radiant Retro Kicks
The New Balance Project by Hayoung Jung Lights Up Your Favorite Sneakers
Trend Themes
1. Projection Mapping Sneakers - Projection mapping technology can be used to create unique and visually appealing designs on sneakers and other fashion items.
2. Retro-futuristic Aesthetics - Combining vintage designs with modern technology can result in visually striking products that appeal to both old-school and new-school audiences.
3. Personalized Footwear - Projection mapping technology can be used to create customized and dynamic designs on footwear that reflect the wearer’s individual style and preferences.
Industry Implications
1. Fashion - The fashion industry can utilize projection mapping technology to create innovative and visually appealing designs on clothing and accessories.
2. Consumer Electronics - Companies in the consumer electronics industry can incorporate projection mapping technology into their products to enhance aesthetics and user experience.
3. Sports and Fitness - The sports and fitness industry can offer personalized and customizable athletic footwear options that utilize projection mapping technology.