Marlon Sassy is an artist recognized as Gangster Doodles and he works in collaboration with Nike to adorn his talented work on a series of shirts in the new NBA Nickname series. The range features a set of graphic tees that boast the artist's work referencing some iconic NBA athletes.
This includes the likes of LeBron James, James Harden, Russell Westbrook, Giannis Antetokounmpo, and DeMarcus Cousins. Each tee features one all-star athlete doodled in Gangster Doodles fashion. He references each athlete's nickname on the respective t-shirts and exaggerates the drawings to represent each playful nickname. James Harden showcases 'The Beard,' 'Hey Brodie' recalls Russell Westbrook, 'Greek Freak' accompanies the doodle of Antetokoumpo, King James references LeBron James, and 'Boodie' recalls Cousins and his tattooed arms.
Athlete Doodle Graphic Tees
Gangster Doodles and Nike's NBA Nickname Range Unveil NBA Stars
Trend Themes
1. Graphic-driven Apparel - The collaboration between Gangster Doodles and Nike to create doodle graphic tees for NBA stars highlights the growing trend of graphic-driven apparel in the fashion industry.
2. Personalized Athlete Merchandise - The NBA Nickname series of shirts featuring doodled graphics of iconic NBA athletes taps into the trend of personalized athlete merchandise, allowing fans to connect with their favorite stars on a more personal level.
3. Artistic Influences in Sportswear - The use of Marlon Sassy's artistic style in the NBA Nickname series represents a trend in the sportswear industry to incorporate artistic influences into their designs, creating unique and visually appealing products.
Industry Implications
1. Fashion - The collaboration between Gangster Doodles and Nike in creating doodle graphic tees for NBA stars falls within the fashion industry, which can benefit from incorporating more graphic-driven apparel into their offerings.
2. Sports Merchandise - The NBA Nickname series of shirts featuring doodled graphics of iconic NBA athletes belongs to the sports merchandise industry, which can seize the opportunity to produce more personalized merchandise to cater to the growing demand among sports fans.
3. Art and Design - Marlon Sassy's collaboration with Nike on the NBA Nickname series demonstrates the potential for the art and design industry to create unique and artistic products that merge with popular culture, especially in the realm of sportswear.