On May 18th, a new product from Tatcha will be available for purchase online and before then, Sephora is giving customers the chance to get their hands on the new mystery product ahead of others. Beauty Insider members who make a purchase of $35 and up through Sephora online have the chance to get a deluxe mystery sample of the new product from Tatcha by using the code "TATCHA" at checkout.
This promotion marks the first time that Sephora is supporting a new launch in this way, which is only helping to build anticipation for the mystery beauty product. So far, what fans do know is that the new Tatcha "Mystery Treasure" is being teased in a slim white bottle.
Mystery Product Promotions
Tatcha's 'Mystery Treasure' Comes as a Gift with a Sephora Purchase
Trend Themes
1. Mystery Product Promotions - Using mystery promotions to create anticipation for new product launches.
Industry Implications
1. Beauty and Cosmetics - Utilizing mystery promotions to generate excitement and drive sales in the beauty industry.