Many more members of the inner city workforce would be motivated to exercise throughout the day if the activity could be made more convenient. The My Lane mobile shower presents a solution to the problem of post-workout sanitation by welcoming people into its facilities before they head back to the office.
Essentially, the jogger's Johnny on the Spot proposal offers the public a place to de-sweat, optimally located in downtown parks. In order to prevent this sort of setup from becoming a site for sketchy activity, designer Pierandrei Associati suggests a secure system of members-only entry. For anyone active enough to circle the gardens in sneakers or on a bike before 9am or at lunch time, the My Lane mobile shower is a place where she can go to refresh, when her own workplace hasn't the amenities for her.
Jogger Cleansing Stations
The My Lane Mobile Shower Lets You Rinse After a Lunchtime Run
Trend Themes
1. Convenient Post-workout Sanitation - Opportunities exist for businesses to create convenient and secure spaces for people to clean up after exercise in urban areas, such as mobile shower facilities in downtown parks.
2. Members-only Access - There is a potential trend for providing members-only access to post-workout sanitation facilities in order to ensure safety and prevent misuse.
3. Incorporating Fitness Into Daily Routines - As people look for ways to incorporate fitness into their daily routines, businesses can seize the opportunity to provide convenient and accessible options for post-workout sanitation.
Industry Implications
1. Fitness Centers - Fitness centers could incorporate mobile shower facilities, allowing people to exercise during work hours and have a place to clean up before returning to the office.
2. Urban Parks - Urban parks could implement secure mobile shower facilities to encourage more people to exercise during lunch breaks and have access to post-workout sanitation.
3. Co-working Spaces - Co-working spaces could differentiate themselves by offering members access to post-workout sanitation facilities, making it more convenient for people to work and exercise in the same location.