Venerable British automaker Bentley has decided to take its highly recognizable luxury design language into the world of music venues with the 'Bentley Record Room,' a VIP music room designed for the Co-op Live music arena in Manchester.
The 'Bentley Record Room' features stunning interiors designed by Bentley's own designers, with the aim of bringing the automaker's unique and opulent aesthetics into a music-centric space. The room, which offers capacity for 100 exclusive individuals, provides premium dining experiences, private waiters, special parking and a separate VIP entrance.
"Its sumptuous interiors will be designed by the Bentley Design Team replicating the custom finishes and designs of its luxurious cars," Bentley noted in a press release.
In addition to providing a high-end music experience to occupants, the 'Bentley Record Room' serves as yet another fascinating example of luxury automakers taking a keen interest in high-end architecture and design.
Luxury Auto-Inspired Venues
Bentley Has Designed An Opulent VIP-Centric Music Room
Trend Themes
1. Luxury Venues - Opulent venue experiences designed by established luxury brands provides an opportunity for similar high-end brands to break into the experience market.
2. Automaker Design Language in Non-automotive Spaces - Established automakers showcasing their design language in other industries like music and architecture opens up opportunities for cross-industry collaborations and design innovations.
3. VIP Dining Experiences - The demand for exclusive dining experiences presents a disruptive innovation opportunity for high-end brands to provide luxury experiences with unique themes and settings.
Industry Implications
1. Automotive - Automakers can explore the designs used in their vehicles and apply them to other industries to promote their brand's aesthetic.
2. Music - The growing demand for high-end music experiences presents an opportunity for luxury brands to invest in the music industry with their exclusive spaces.
3. Hospitality - High-end hospitality brands can create unique and exclusive dining experiences by leveraging their brand name and associations.