In an effort to entertain its passengers, Finnish Railways has introduced an immersive experience dubbed Murder on the Orient Express -- an onboard escape room that unravels over a 13-hour train journey from Helsinki to Rovaniemi.
This experience was inspired by the 20th century Fox Film of the same name and currently stands as the world's longest-running escape room. This stunt, which integrates travel with modern culture and digital gaming, hopes to attract a new demographic of travelers who are looking to experience something deeper than simply moving from point A to point B. With this escape room, the journey becomes an integral part of the entire trip, enabling an individual to fully immerse themselves from start to finish.
13-Hour Onboard Escape Rooms
Murder on the Orient Express Fully Immerses Finnish Railway Guests
Trend Themes
1. Immersive Travel Experiences - Integrating travel with entertainment to provide a deeper and more engaging experience for passengers.
2. Onboard Escape Rooms - Creating escape rooms within transport vehicles to offer interactive and immersive entertainment during travel.
3. Combining Digital Gaming and Travel - Integrating digital gaming elements with travel experiences to attract a younger and technology-savvy demographic of travelers.
Industry Implications
1. Transportation - Opportunity for transportation companies to differentiate and attract customers with novel and immersive experiences.
2. Entertainment - Opportunity for the entertainment industry to explore new avenues of immersive experiences within unique settings like trains.
3. Gaming - Opportunity for gaming companies to collaborate with travel providers to offer interactive gaming experiences during journeys.