The Munkapeni 'Personal Jesus' sculptures are quite bizarre. All nailed to a cross, Munkapeni features everyone from George W. Bush and Batman to Darth Vader.
While Jesus H. Christ may not have been on the 'dark side' or have a butler named Alfred, these sculptures aren't interesting because of their accuracy.
Have a look at Calgarian Munkapeni's 'Personal Jesus' collection in the gallery to see oddball art at its best.
Implications - Consumers are easily entertained and captivating by products that imitate iconic concepts or ideas. Whether these products offer humor, shock or irony to consumers, they will certainly distinguish themselves as memorable and unique. Companies that employ these tactics will portray themselves as highly approachable, a quality to which many consumers appeal.
Crucifix Superheroes
The Munkapeni 'Personal Jesus' Sculptures Turn the Lord into Batman
Trend Themes
1. Iconic Concept Products - There is a trend of consumers being easily entertained and captivated by products that imitate iconic concepts or ideas.
2. Humorous and Shocking Products - Products that offer humor, shock, or irony to consumers are gaining popularity and distinction.
3. Approachable Branding - Companies employing tactics of imitating iconic concepts will portray themselves as highly approachable.
Industry Implications
1. Art and Sculpture - The art and sculpture industry can capitalize on the trend of creating products that imitate iconic concepts.
2. Gifts and Novelties - The gift and novelty industry can tap into the trend of offering humorous and shocking products to cater to consumer demands.
3. Marketing and Advertising - The marketing and advertising industry has an opportunity to help companies develop highly approachable branding strategies based on imitating iconic concepts.