The Multispectral Image Calibration and Analysis Toolbox is a piece of free software, developed by a group of scientists from the University of Exeter in the UK, that allows you to see the colors in photographs the way that various animals would see them.
To use the software, you start by selecting an animal from the provided list of species. You can then take a photo and load it onto your computer. The program them automatically calibrates it and outputs a different version of the photo in which the colors appear just as they would to the species you selected.
So for example, if the chosen creature was a non-primate mammal, the red spectrum would be missing. If it were a reptile or insect, the colors would be based on a mix of four or more primary colors.
This software is a fantastic way to truly see the world through the eyes of different animals, and gain an appreciation for the role of color in visual perception.
Animal Perspective Software
This Multispectral Image Calibration Program Lets You See Like Animals
Trend Themes
1. Multispectral Imaging - The development of multispectral image calibration software opens up opportunities to understand how different species perceive the world through their unique visual abilities.
2. Animal-driven Design - Using animal perspective software can inspire designers to create products and visuals that cater to the specific visual preferences of different species.
3. Perception-based Marketing - Companies can utilize animal perspective software to gain insights into how their products or branding appear to different species and develop targeted marketing strategies.
Industry Implications
1. Photography - By incorporating multispectral image calibration software, photographers can capture and present images from unique animal perspectives, creating captivating visual content.
2. Product Design - Product designers can integrate animal perspective software into their design process to create products that consider the visual perception of various animals, enhancing functionality and aesthetics.
3. Marketing and Advertising - The application of animal perspective software can revolutionize marketing and advertising campaigns, allowing brands to create visual content that resonates with the visual preferences of specific animal species.