This motivation mug will help get your rear into gear. The matte black ceramic coffee cup encourages drinkers to 'Get Sh*t Done.' The design also features a small checked off box, implying getting things done is on today's to-do list.
Designed by Aaron Levie, the co-founder and chief executive officer of Box, the inspiring mug is dishwasher and microwave safe, as well as geek-proof. If you thought this was simply a bold cup for bold blends, this motivation mug has a much more meaningful message. At Startup Vitamins they believe success can't be achieved by talking about what needs to be done. They believe in getting it done and surrounding themselves with other people who get stuff done, like Levie.
Execution-Oriented Coffee Cups
The Motivation Mug by Aaron Levie for Startup Vitamins is the Sh*t
Trend Themes
1. Motivational Coffee Cups - Opportunity for coffee cup companies to create motivational designs that appeal to the entrepreneurial mindset.
2. Geek-proof Design - Opportunity for companies to incorporate more technological or durable materials into their mug designs.
3. Task-oriented Products - Opportunity to create products that encourage task completion and productivity, such as to-do list journals or goal-setting apps.
Industry Implications
1. Coffee Cup Industry - Innovation opportunity for coffee cup companies to incorporate motivational and productivity-based designs into their products.
2. Kitchenware Industry - Opportunity for companies in the kitchenware industry to create task-oriented products, such as dishes that indicate portion sizes or reminders to drink water.
3. Productivity App Industry - Opportunity for app developers to create productivity apps that incorporate motivational messages, such as daily reminders to complete tasks or reward systems for successful completion.