The 4 MONCLER HYKE returns for the year and the outerwear silhouette and joins the Moncler Genius roster, which is a collaborative platform that was originally created by CEO Remo Ruffini. The brand invites creatives to work on archetypical brand pieces and the latest highlights the HYKE.
This builds on top of the themes from the first capsule as it dives into more Moncler archival themes. It brings forth a variety of garments and redesigns them with high-tech fabric materials that result in a highly technical capsule. The entire collection boasts a simplistic black and white color palette across ready-to-wear pieces and accessories. This includes GORE-TEX sweatpants, tees, sweaters, safari-themed HYKE boots, and bucket hats.
High-Tech Luxury Outerwear
The New 4 MONCLER HYKE Jacket Features High-Tec Fabric Materials
Trend Themes
1. High-tech Fabric Materials - There is an opportunity for textile companies to invest in developing high-tech fabric materials for luxury outerwear.
2. Simplistic Black and White Color Palette - Designers can explore merging luxury and simplicity by using a black and white color palette in their outerwear collections.
3. Collaborative Platforms - The rise of collaborative platforms, similar to Moncler Genius, can be seen as an opportunity for luxury fashion brands to work with creatives in designing new collections.
Industry Implications
1. Textile - There is room for textile manufacturers to focus on creating high-tech fabric materials for luxury outerwear designers.
2. Fashion - Luxury fashion brands can explore merging luxury and simplicity in their collections by using a black and white color palette in their outerwear designs.
3. Collaborative Platforms - There is an opportunity for businesses to create collaborative platforms for luxury fashion brands to work with creatives in designing new collections.