Floating Mirror Art

Jason Bruges Studio Creates Digital 'Mirror Mirror' Installation

The ‘Mirror Mirror’ installation by London-based Jason Bruges Studio was recently revealed at the Victoria and Albert Museum in London.

Comprising digital mirrors created from LED panels that use cameras to reflect their surroundings, the Mirror Mirror installation is part of the Decode: Digital Design Sensations exhibition. Created to look as if they are floating on an outdoor pond, the mirrors use their built-in cameras to capture activity, subsequently reflecting it back to the viewer in an exploration of narcissism and relationships.
Trend Themes
1. Digital Mirrors - Opportunity for creating interactive and immersive experiences using digital mirrors.
2. Reflective Installations - Potential to create unique installations that play with reflection and perception.
3. Exploring Narcissism - Opportunity to delve into themes of self-image and narcissism through interactive art installations.
Industry Implications
1. Art and Design - Innovative digital mirrors can be incorporated into art installations for a more immersive experience.
2. Museums and Galleries - Installation of reflective installations in museums and galleries can enhance visitor engagement and create unique experiences.
3. Retail and Hospitality - Digital mirrors can be used in retail and hospitality settings to create interactive displays and unique customer experiences.

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